Designing with Data: Improving the User Experience with A_B Testing
Author: King, Rochelle
Price: $30.99
Category:Databases & Big Data
Publication Date:2017-05-16T00:00:01Z
Pages:367
Binding:Paperback
ISBN:10:1449334830
ISBN:13:9781449334833
Amazon, Netflix, Google and Facebook have all used data-driven design techniques to improve the user experience of their consumer products. With this book, you’ll learn how improve your design decisions through data-driven A/B testing and how you can apply this process to everything from small design tweaks to large-scale UX concepts.
