Retail Disruptors: The Spectacular Rise and Impact of the Hard Discounters

Author: Steenkamp, Jan-Benedict


Price: $25.60


Category:Industries
Publication Date:2018-10-30T00:00:01Z
Pages:264
Binding:Paperback
ISBN:10:0749483474
ISBN:13:9780749483470
Understand the strategies and business models used by hard discounters such as Aldi and Lidl, and learn techniques to remain competitive as they continue to disrupt the retail sphere.

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