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The Challenger Sale: Taking Control of the Customer Conversation
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More Sales Please: Promote your small business online, make consistent sales, grow without the grind
Author: Dalrymple, Sara NasserPrice: $17.46Buy NowCategory:Marketing & SalesPublication Date:2024-01-09T00:00:01ZPages:214Binding:PaperbackISBN:10:1788604652ISBN:13:9781788604659Sales made simple: promote your small business online, increase sales and build long-lasting success in your industry.

Branding that Means Business: How to Build Enduring Bonds between Brands, Consumers and Markets (Economist Books)
Author: Johnson, MattPrice: $15.32Buy NowCategory:Marketing & SalesPublication Date:2022-10-25T00:00:01ZPages:240Binding:HardcoverISBN:10:1541701674ISBN:13:9781541701670A revelatory guide on how to build, sustain and grow a brand. A brand is either beloved, or it’s noise. We live in a fast-paced world of immediate gratification where consumers can listen to any song, watch any movie, or read any article, with the touch of a…

How to Get Your Competition Fired Without Saying Anything Bad About Them: Using the Wedge to Increase Your Sales
Author: Schwantz, RandyPrice: $35.42Buy NowCategory:Marketing & SalesPublication Date:2005TPages:224Binding:HardcoverISBN:10:0471703117ISBN:13:9780471703112A six-step plan for driving a wedge between the competition and the customer For sales people, convincing a potential customer to choose them over the competition is no easy task, and especially when the competition already has the account. Finally, How to Get Your Competition Fired shows readers…

The Marketing Agency Blueprint: The Handbook for Building Hybrid PR, SEO, Content, Advertising, and Web Firms
Author: Roetzer, PaulPrice: $22.98Buy NowCategory:Marketing & SalesPublication Date:2011-12-20T00:00:01ZPages:256Binding:HardcoverISBN:10:1118131363ISBN:13:9781118131367Build a disruptive marketing agency for the modern age The marketing services industry is on the cusp of a truly transformational period. The old guard, rooted in tradition and resistant to change, will fall and new leaders will emerge. Hybrid marketing agencies that are more nimble, tech savvy,…

Where the Suckers Moon: The Life and Death of an Advertising Campaign
Author: Rothenberg, RandallPrice: $18.52Buy NowCategory:Marketing & SalesPublication Date:1995-10-31T00:00:01ZPages:492Binding:PaperbackISBN:10:0679740422ISBN:13:9780679740421“For all the right reasons.” “Cars that can.” “What to Drive.” “The perfect Car for an Imperfect World.” Only one of these slogans would be chosen by Subaru of America to sell its cars in the recession year of 1991. As six advertising agencies scrambled for the account…

The Challenger Sale: Taking Control of the Customer Conversation
Author: Dixon, MatthewPrice: $15.80Buy NowCategory:Marketing & SalesPublication Date:2011-11-10T00:00:01ZPages:240Binding:HardcoverISBN:10:1591844355ISBN:13:9781591844358

More Sales Please: Promote your small business online, make consistent sales, grow without the grind
Author: Dalrymple, Sara NasserPrice: $17.46Buy NowCategory:Marketing & SalesPublication Date:2024-01-09T00:00:01ZPages:214Binding:PaperbackISBN:10:1788604652ISBN:13:9781788604659Sales made simple: promote your small business online, increase sales and build long-lasting success in your industry.

Branding that Means Business: How to Build Enduring Bonds between Brands, Consumers and Markets (Economist Books)
Author: Johnson, MattPrice: $15.32Buy NowCategory:Marketing & SalesPublication Date:2022-10-25T00:00:01ZPages:240Binding:HardcoverISBN:10:1541701674ISBN:13:9781541701670A revelatory guide on how to build, sustain and grow a brand. A brand is either beloved, or it’s noise. We live in a fast-paced world of immediate gratification where consumers can listen to any song, watch any movie, or read any article, with the touch of a…

How to Get Your Competition Fired Without Saying Anything Bad About Them: Using the Wedge to Increase Your Sales
Author: Schwantz, RandyPrice: $35.42Buy NowCategory:Marketing & SalesPublication Date:2005TPages:224Binding:HardcoverISBN:10:0471703117ISBN:13:9780471703112A six-step plan for driving a wedge between the competition and the customer For sales people, convincing a potential customer to choose them over the competition is no easy task, and especially when the competition already has the account. Finally, How to Get Your Competition Fired shows readers…

The Marketing Agency Blueprint: The Handbook for Building Hybrid PR, SEO, Content, Advertising, and Web Firms
Author: Roetzer, PaulPrice: $22.98Buy NowCategory:Marketing & SalesPublication Date:2011-12-20T00:00:01ZPages:256Binding:HardcoverISBN:10:1118131363ISBN:13:9781118131367Build a disruptive marketing agency for the modern age The marketing services industry is on the cusp of a truly transformational period. The old guard, rooted in tradition and resistant to change, will fall and new leaders will emerge. Hybrid marketing agencies that are more nimble, tech savvy,…

Where the Suckers Moon: The Life and Death of an Advertising Campaign
Author: Rothenberg, RandallPrice: $18.52Buy NowCategory:Marketing & SalesPublication Date:1995-10-31T00:00:01ZPages:492Binding:PaperbackISBN:10:0679740422ISBN:13:9780679740421“For all the right reasons.” “Cars that can.” “What to Drive.” “The perfect Car for an Imperfect World.” Only one of these slogans would be chosen by Subaru of America to sell its cars in the recession year of 1991. As six advertising agencies scrambled for the account…

The Challenger Sale: Taking Control of the Customer Conversation
Author: Dixon, MatthewPrice: $15.80Buy NowCategory:Marketing & SalesPublication Date:2011-11-10T00:00:01ZPages:240Binding:HardcoverISBN:10:1591844355ISBN:13:9781591844358

More Sales Please: Promote your small business online, make consistent sales, grow without the grind
Author: Dalrymple, Sara NasserPrice: $17.46Buy NowCategory:Marketing & SalesPublication Date:2024-01-09T00:00:01ZPages:214Binding:PaperbackISBN:10:1788604652ISBN:13:9781788604659Sales made simple: promote your small business online, increase sales and build long-lasting success in your industry.

Branding that Means Business: How to Build Enduring Bonds between Brands, Consumers and Markets (Economist Books)
Author: Johnson, MattPrice: $15.32Buy NowCategory:Marketing & SalesPublication Date:2022-10-25T00:00:01ZPages:240Binding:HardcoverISBN:10:1541701674ISBN:13:9781541701670A revelatory guide on how to build, sustain and grow a brand. A brand is either beloved, or it’s noise. We live in a fast-paced world of immediate gratification where consumers can listen to any song, watch any movie, or read any article, with the touch of a…

How to Get Your Competition Fired Without Saying Anything Bad About Them: Using the Wedge to Increase Your Sales
Author: Schwantz, RandyPrice: $35.42Buy NowCategory:Marketing & SalesPublication Date:2005TPages:224Binding:HardcoverISBN:10:0471703117ISBN:13:9780471703112A six-step plan for driving a wedge between the competition and the customer For sales people, convincing a potential customer to choose them over the competition is no easy task, and especially when the competition already has the account. Finally, How to Get Your Competition Fired shows readers…

The Marketing Agency Blueprint: The Handbook for Building Hybrid PR, SEO, Content, Advertising, and Web Firms
Author: Roetzer, PaulPrice: $22.98Buy NowCategory:Marketing & SalesPublication Date:2011-12-20T00:00:01ZPages:256Binding:HardcoverISBN:10:1118131363ISBN:13:9781118131367Build a disruptive marketing agency for the modern age The marketing services industry is on the cusp of a truly transformational period. The old guard, rooted in tradition and resistant to change, will fall and new leaders will emerge. Hybrid marketing agencies that are more nimble, tech savvy,…

Where the Suckers Moon: The Life and Death of an Advertising Campaign
Author: Rothenberg, RandallPrice: $18.52Buy NowCategory:Marketing & SalesPublication Date:1995-10-31T00:00:01ZPages:492Binding:PaperbackISBN:10:0679740422ISBN:13:9780679740421“For all the right reasons.” “Cars that can.” “What to Drive.” “The perfect Car for an Imperfect World.” Only one of these slogans would be chosen by Subaru of America to sell its cars in the recession year of 1991. As six advertising agencies scrambled for the account…

The Challenger Sale: Taking Control of the Customer Conversation
Author: Dixon, MatthewPrice: $15.80Buy NowCategory:Marketing & SalesPublication Date:2011-11-10T00:00:01ZPages:240Binding:HardcoverISBN:10:1591844355ISBN:13:9781591844358

More Sales Please: Promote your small business online, make consistent sales, grow without the grind
Author: Dalrymple, Sara NasserPrice: $17.46Buy NowCategory:Marketing & SalesPublication Date:2024-01-09T00:00:01ZPages:214Binding:PaperbackISBN:10:1788604652ISBN:13:9781788604659Sales made simple: promote your small business online, increase sales and build long-lasting success in your industry.

Branding that Means Business: How to Build Enduring Bonds between Brands, Consumers and Markets (Economist Books)
Author: Johnson, MattPrice: $15.32Buy NowCategory:Marketing & SalesPublication Date:2022-10-25T00:00:01ZPages:240Binding:HardcoverISBN:10:1541701674ISBN:13:9781541701670A revelatory guide on how to build, sustain and grow a brand. A brand is either beloved, or it’s noise. We live in a fast-paced world of immediate gratification where consumers can listen to any song, watch any movie, or read any article, with the touch of a…

How to Get Your Competition Fired Without Saying Anything Bad About Them: Using the Wedge to Increase Your Sales
Author: Schwantz, RandyPrice: $35.42Buy NowCategory:Marketing & SalesPublication Date:2005TPages:224Binding:HardcoverISBN:10:0471703117ISBN:13:9780471703112A six-step plan for driving a wedge between the competition and the customer For sales people, convincing a potential customer to choose them over the competition is no easy task, and especially when the competition already has the account. Finally, How to Get Your Competition Fired shows readers…