Author: Williams, Roy H.
Price: $16.95
Category:Marketing & Sales
Publication Date:1999-08-10T00:00:01Z
Pages:224
Binding:Paperback
ISBN:10:1885167393
ISBN:13:9781885167392
The author of "The Wizard Of Ads" offers guidance for putting advertising principles into action--and shows how to write compelling ad copy, price products and services, and formulate a plan for a small business.